gk2gk: Assisting Geeky Singles Find a Leia to Their Han Solo — And The Other Way Around

The Quick variation: With shows like “the top Bang principle” and games like World of Warcraft growing in appeal almost every day, it’s really no longer an insult to call some one a geek. Actually, we nowadays would take it as a compliment. That’s particularly so for the individuals at gk2gk.com, a dating web site that motivates singles to accept their internal nerd, nerd, or dork helping all of them get a hold of their perfect match — because every Han Solo needs their Leia (and the other way around).


I was 12 years old as I 1st read “Harry Potter and also the Sorcerer’s rock,” and that I got therefore engrossed that I finished the book within just a day.

My fascination with the storyline concerning the Boy Just who existed has only cultivated deeper since the decades went by. I remember waiting consistent with my sis at Barnes and Noble for your discharge of “Goblet of flames” and going to the midnight showing of “Order of the Phoenix.” You will find a lightning bolt tattoo and a Harry Potter playlist on Spotify. I-go to Harry Potter Weekend at common Studios every January (happily putting on my personal Slytherin hues!) and watch the marathons whenever they’re on television.

Like an incredible number of other individuals, I spent my youth with Harry, Ron, and Hermione, in addition to their quest features impacted my life in plenty techniques. Should it be Harry Potter or another book, film, or computer game, becoming excited about a concern frequently types who folks are, exactly who they truly are friends with, plus which they date — with no any understands that above gk2gk.com.

Started in 2004, gk2gk may be the initial dating internet site for solitary geeks, dorks, and nerds (regardless of whether they truly are into celebrity Wars, Anime, or Cosplay) locate similar folks for relationship, a date, a commitment, if not relationship.

To get a peek inside fun, unique field of gk2gk and also the just as geeky people behind the site, we achieved out over Senior Internet Manager Erica Roth, whom shared all the information with us.

“Mingle” & different involved properties Encourage Singles to start Up

The gk2gk signup is a common one: it takes merely 2 mins to create a profile with standard resources like your get older, sex, look, and perfect go out. But gk2gk takes it one step more by asking people to categorize on their own as a “music lover,” “stylish,” “artistic,” or many geeky yet affectionate conditions.

There’s actually a part inside profile for responding to more questions like “in the event that you could carry out lunch with anyone, who it is and exactly why?” “What’s Your Favorite game?” or creating a question of your very own, that are found in the corresponding process. You’re also encouraged to consist of keyword phrases inside profile for better matching (age.g., “Larping,” “Dungeons & Dragons,” or “Sailor Moon.” The target is to personalize all of them approximately you can.

Exactly what gk2gk also excels at is their entertaining characteristics for example Mingle, a merry-go-round of suits that requires “might you go on a romantic date with him/her?” Say no and you are revealed another profile. State certainly and you’re given more info about the person and certainly will send all of them a solution to at least one of one’s concerns to arrive at understand one another further.

Through this unique program, gk2gk has the ability to study from the members’ on-site behaviors and develop enjoyable, offline-like relationships that finally trigger better connections.

“The interactive characteristics on the website actually get you to start,” Erica said.

The motivation Behind gk2gk — Geeks Helping Additional Geeks

Spencer Koppel got the theory for a geek-specific dating internet site in 2004 after experiencing a separation and divorce. Newly single and a self-proclaimed technical, Spencer was actually sick and tired of the lack options for men and women like him who were into computers, crossword puzzles, comic guides, and similar hobbies — and exactly who failed to placed increased exposure of appearance and social standing.

“appearances commonly important in regards to which I would personally be thinking about,” Spencer informed ChicagoReader.com. “It really is a lot more, will we have usual passions? Do we see the same kind of guides?”

He conveyed their frustrations to his child, Laina, which proposed he just take matters into his own fingers, so he performed and launched gk2gk immediately after.

In 2015, Spencer passed the gk2gk baton to Avalanche LLC, a business enterprise that builds and markets winning websites like their (its first release getting Date.com in 1997 on valentine’s). Avalanche presently has over 20 main-stream and niche websites in online dating business, with a combined 5 million+ authorized users (2 million on gk2gk alone) much more than 100 countries and 100,000 new singles signing up for each month.

“We love being in the love business,” their particular motto claims.

Behind the impressive figures is actually a team that’s in the same way geeky because people they help. Once they’re perhaps not undertaking things like going to Comi-Con together, they may be finding pleasure in their unique specific geeky passions — such as for instance CEO Meir Stralhberg watches “celebrity Trek,” CFO Peder Sahlin techniques photography and knows the worth of a great Hawaiian shirt, and Director of Marketing Carlos Ealdama gathers vintage sneakers.

“Im, particularly, a movie buff,” Erica added.

Final Thoughts

gk2gk provides changed the web based internet dating world for geeks, and also as a fellow nerd, i truly respect that. a nerd is definitely someone that is actually excited about some thing — whether it is a man playing WoW, a female obsessing over Harry Potter, or a small grouping of people reveling within discussed interest. Most of us just want to fulfill someone special just who gets all of us, and gk2gk is streamlining that process.

“‘Geek’ is actually a pretty broad phase, as a result it can indicate different types of folks, whether they’re tech smart or into science fiction or using the internet gaming or comics. The actual fact that gk2gk is a niche dating internet site, there is an extensive number of possibilities within that market,” Erica mentioned.

Where exact same vein, Erica included your aim for gk2gk should carry on achieving a bigger, a lot more diverse market, especially in regards to bringing in even more ladies.

“We really need a lot more females inside system therefore it is an even playing area and individuals have actually a better consumer experience,” she mentioned.

essential link